About us

Trust • Kindness • Inclusivity • Positivity • Grow together

One account, every activity.

Yellow Days is an online children’s activity marketplace connecting parents and activity providers across local areas. We make it easy for parents to search and book trusted holiday camps, whilst allowing providers to reach new customers easily.

Our story

Back in 2005, Yellow Days co-founder Emanuele Palladino ran his own rugby camps business in partnership with a selection of Six Nations rugby stars including Brian O’Drsicoll, Gareth Thomas, Gregor Townsend and Josh Lewsey. Whilst researching his competition he realised how hard it was to find exactly what else was on.

Fast forward 18 years and three young children, Emanuele found the same problem existed as a parent this time, and so he decided to do something about it. Together with his co-founder and long-term tech business associate David Robinson, they decided to make it their mission to transform the way parents book activities for their children.

When Emanuele found his eldest child colouring a picture of his baby brother all yellow, his son explained it was because he was ‘happy all over’, and so the idea for the name Yellow Days was born.

Children are our future

At Yellow Days we want to inspire the next generation by making it easy for parents to find activities as unique as their little ones.

We are a team

At Yellow Days we are one big family. We respect each other, support each other and celebrate with each other. We all have our individual talents, which when combined make amazing things happen.

We think big

From surfing the Cornish coast to coding in Camden. Whatever your children are into, wherever you are, we want to make sure we have you covered. Not only that, we want to end child hunger in the classroom, for good with our breakfast commitment.

We are always learning

At Yellow Days we are continually looking for ways to better our customers' experience. We love feedback and are always looking to improve.