About us

On a mission to make fun easy.

We connect parents and children’s activity businesses in one place. Sell your activities in minutes to an audience ready to discover. Yellow Days is for anyone who believes life should be simpler.

Our story

Back in 2005, I was running my own rugby camps business across the UK and as I was researching my competition, I quickly realised how hard it was to find exactly what else was on. I remember imagining how hard it must be for parents too.

Fast forward 18 years and three young children and I found the problem still existed, and this time I decided to do something about it. I approached my long-term tech business associate David Robinson and together we decided to make it our mission to make it easy for parents and children’s activities to connect in one place.

Struggling with a name, I found inspiration when one of my children was colouring a picture all yellow. When I was asked why he explained it was because he was ‘happy all over’. So the name Yellow Days was born, as we aim to make every day a happy day.

Emanuele Palladino

Co-founder at Yellow Days

Our values

Inspire

Children are our future. At Yellow Days we want to inspire the next generation by making it easy for parents to find activities as unique as their little ones.

Dream

We think big. From surfing the Cornish coast to coding in Camden. Whatever your children are into, wherever you are, we want to make sure we have you covered. Not only that, we want to end child hunger in the classroom, for good with our breakfast commitment.

Grow

We are always learning. At Yellow Days we are continually looking for ways to better our customers' experience. We love feedback and are always looking to improve and hear what you think.